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ARMAN BIN AHMAD SENIOR LECTURERMARKETING SECTION UNIVERSITI KUALA LUMPUR BUSINESS SCHOOL 34 publications |
| Division | Category | Group | Area |
|---|---|---|---|
| ECONOMICS, BUSINESS AND MANAGEMENT | ECONOMICS, BUSINESS AND MANAGEMENT | Management | Marketing |
| Marketing | Industrial Marketing | ||
| Marketing of Professional Services | |||
| Service Marketing | |||
| Strategic Marketing | |||
| Other Marketing n.e.c. | |||
| Tourism and Hospitality | Tourism Marketing |
| Title | Cited By | Year | |
|---|---|---|---|
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Brand Equity Determinants and Consumers Choices of Smartphone: A Case of I-Phone¿s Users in Kuala Lumpur World Marketing Conference 2020 (WMC2020) |
2020 | |
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Determinants of Whistleblowing Intention in Organization World Marketing Conference 2020 (WMC2020) |
2020 | |
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Factors that Influence the Effectiveness of Online Advertising in Enhancing Consumers¿ Purchase Intention among Young Adults in Malaysia Test Engineering & Management |
2020 | |
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Hibah Revisited: Identifying the Predictors Contributed to Consumers¿ Understanding in Malaysia World Marketing Conference 2020 (WMC2020) |
2020 | |
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Media Richness on Instagram Influences Towards User Purchase Intention: Exploring Moderating Effect of Brand Equity The 1st Dinasty International Conference on Digital Business & Management 2020 |
2020 | |
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The Determinants That Influenced Consumers to Select Hibah Service Provider: Evidence from Malaysia World Marketing Conference 2020 (WMC2020) |
2020 | |
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The Effect of Implementation Integrated Management System ISO 9001, ISO 14001, ISO 22000 and ISO 45001 on Indonesian Food Industries Performance Test Engineering and Management |
2020 | |
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International Journal of Innovative Technology and Exploring Engineering |
2020 | |
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The Impacts of Social Media Advertisement on Millennials¿ Consumption Test Engineering and Management |
2020 | |
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The Roles of Attributes, Availability, And Benefits Towards ¿Hibah¿ Products¿ Attractiveness: A Case of Muslim Consumers in Malaysia World Marketing Conference 2020 (WMC2020) |
2020 | |
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¿Excavate¿ The Impact of Word of Mouth Towards the Intention to Purchase Mobile Phone Among Older Consumers World Marketing Conference 2020 (WMC2020) |
2020 | |
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¿Unpacking¿ Young Travelers¿ Needs to Enhance the Attractiveness of Package Tours The 1st Dinasty International Conference on Digital Business & Management 2020 |
2020 | |
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Creating Brand Awareness Through YouTube Advertisement Engagement. International Conference On Engineering Technology And Technopreneurship (ICE2T 2019) |
2019 | |
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Factors that Influence the Effectiveness of Online Advertising in Enhancing Consumers Purchase Intention Among Young Adult. 24th World Conference on Applied Science, Engineering and Technology (24th WCASET -2019) |
2019 | |
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The Effects of Self-Esteem and Influence of Friends via Social Media on Body Image Amongst Children The 1st International Global Conference on Management and Development Economics |
2019 | |
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The Impact of Young Celebrity Endorsements in Social Media Advertisements and Brand Image Towards the Purchase Intention of Young Consumers. The 1st International Global Conference on Management and Development Economics |
2019 | |
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The Impacts of Social Media Advertisement on Millennial Consumption. 24th World Conference on Applied Science, Engineering and Technology (24th WCASET -2019) |
2019 | |
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The Predictors of Sports Tourism Involvement in Malaysia: An Extreme Sports Overview. The 1st International Global Conference on Management and Development Economics |
2019 | |
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The effects of self-esteem and influence of friends via social media on body image amongst children
Ahmad, A.H., Idris, I., Jing, R.M.L. |
2019 | |
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Ahmad, A.H., Idris, I., Mason, C., Chow, S.K. |
2019 | |
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The impacts of Motives, Barriers, and Behaviors on The Travel Package Attractiveness From Muslim Travelers Perspectives International Research Conference and Innovation Exhibition 2019 (IRCIE 2019) |
2019 | |
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The predictors of sports tourism involvement in Malaysia: An extreme sport overview
Ahmad, A.H., Ibrahim, A., Ahmad, Z.H., Masri, R. |
2019 | |
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Theorizing Servitisation for SME Performance The 1st International Global Conference on Management and Development Economics |
2019 | |
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Theorizing servitisation for SME performance
Ahmad, A.H., Shafaruddin, N., Masri, R., Rahman, N.R.A., Hussin, W.S.W. |
2019 | |
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International Journal of Innovative Technology and Exploring Engineering |
2019 | |
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Understanding the Major Predictors Affecting the Level of Customer¿s Satisfaction Towards Fast Food Industry in Malaysia: The Equity Theory Perspectives. International Research Conference and Innovation Exhibition 2019 (IRCIE 2019) |
2019 | |
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Salt Water Tourism Development in Peninsular Malaysia: A General Review Journal of Postgraduate Current Business Research |
2018 | |
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TEORI MASLOW DALAM KONTEKS MEMENUHI KEPERLUAN ASAS PEKERJA DAN PERANANNYA DALAM MENINGKATKAN PRESTASI ORGANISASI: KAJIAN DAN PERSPEKTIF ISLAM Jurnal Hadhari |
2018 | |
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Saltwater Tourism Development in Peninsular Malaysia: A General Review 1ST Mini Conference & Poster Competition In Tourism Business, Development & Entrepreneurship |
2017 | |
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REVIEW OF CUSTOMER ADOPTION ON MOBILE PAYMENT Journal of Postgraduate Current Business Research (JPCBR) |
2016 | |
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THE EFFECT OF PRICING, MARKET ACCESS AND CUSTOMER RELATIONSHIP MANAGEMENT TOWARD SOCIAL MEDIA AND ENTREPRENEURSHIP (SMEs) GROWTH Journal of Postgraduate Current Business Research (JPCBR) |
2016 | |
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THE ROLE OF CORPORATE SOCIAL RESPONSIBILITY (CSR) IN THE CORPORATE BRAND BUILDING Journal of Postgraduate Current Business Research (JPCBR) |
2016 | |
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Determining World Class University from the Evaluation of Service Quality and Students Satisfaction Level: An Empirical Study in Malaysia International Journal of Scientific Research in Education, |
2009 | |
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¿Uncover¿ The Influence of Islamic Work Ethics On Employees¿ Organizational Commitment World Marketing Conference 2020 (WMC2020) |
